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Drive Software Solutions’ West-Oliver takes on key new role

Drive Software Solutions’ West-Oliver takes on key new role

Fleet technology company Drive Software Solutions, in what looks set to be the busiest year in the firm’s history, has promoted director of sales and marketing Simon West-Oliver to the newly created role of marketing director.  

Mr West-Oliver has close to 30 years of automotive technology marketing experience that he will call upon to further develop the brand’s marketing activities in support of Drive Software Solutions’ growth in the UK and overseas.  

The Oracle based DRIVE system from Drive Software Solutions is claimed to now be used by more of the world’s leading vehicle leasing companies, utilities and telecoms fleets than any other.  

Mr West-Oliver will be responsible for driving a marketing strategy targeted at achieving sustainable growth and accelerating the brand towards its 5% UK market share goal.  

Talking about Mr West-Oliver’s new role, Martin Drake, one of the founders of Drive Software Solutions said: “Simon’s profile and wealth of industry experience has been critical to the development of Drive Software Solutions, enabling us to expand and evolve as a business. Our DRIVE technology has been so successful in transforming the performance of the vehicle leasing businesses which have implemented it, that the next phase in our growth is going to be very exciting.”