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ADESA UK to Provide Technology-Driven Remarketing Solutions

ADESA UK to Provide Technology-Driven Remarketing Solutions

ADESA is looking to drive the growth of online automotive remarketing in the UK through expert technology solutions and superior levels of service. Its team of more than 85 people understands the remarketing business, and their deep industry experience and relationships deliver a distinct competitive advantage to wholesale used vehicle customers.

ADESA targets OEMs, fleet & leasing companies and dealers and offers three unique selling propositions in the UK:
  • Upstream remarketing for buyers, vendors and OEMs: ADESA provides the earliest possible access to vehicles by arranging vehicle sales as soon as a contract is ended. This improves cost and convenience, as used cars can be resold without moving them to physical auction sites. ADESA’s technology enables dealers to buy upstream in significant numbers with access to the freshest stock. This kind of pre-selling allows contract hire and leasing companies to be more proactive with their vehicle stocks. It also allows OEMs to maximise the value of their stock and increase brand retention with their own customers;
  • Appraisal Services: ADESA’s technology allows vendors to appraise a vehicle and bring it to market in less than 10 minutes, saving additional time and money; and
  • White Label Solutions: ADESA offers white label, managed rental vehicle buy-back and management car solutions for OEMs.
Jonathan Holland, managing director of ADESA Remarketing UK, said: “ADESA’s ambition in the UK is to offer greater choice, provide a viable and credible online remarketing alternative and deliver exceptional value to our customers. We offer technology-driven solutions throughout the remarketing lifecycle, and that is what differentiates us from the competition. ADESA’s long-term objectives are to become recognised as the leading remarketing partner of choice, to consistently introduce innovative new solutions to the UK market and to grow both our volume and our geographic footprint.”

ADESA and its parent company KAR Auction Services (NYSE: KAR) are committed to international expansion as a key strategic priority. The acquisition of a leading technology business like GRS in June 2016 complements the wide range of capabilities, services and technology solutions across KAR’s unique end-to-end remarketing platform. HBC Vehicle Services, a leading vehicle salvage auction company, is also a part of KAR’s UK ‘family.’ The UK is a highly active market with an established and progressive remarketing industry, ready to embrace ADESA’s innovative and integrated technology, service and capabilities.