Drivers plan to ‘go electric’ with next car, reveals new survey
One in 10 UK drivers (10%) plan to buy a hybrid model for
their next vehicle, according to a new report on cars and technology from
Aviva, while a further 2% intend to purchase a fully electric vehicle as their
The figures are taken from Aviva’s new ‘Connected Car’ report, which compiled
the opinions of 2,134 UK drivers on in-car technology and innovations in
However, the report found that the majority of UK drivers
still expected to be using fossil fuel powered vehicles for the foreseeable
future: 68% plan to buy a petrol-fuelled vehicle for their next purchase, while
21% expect to buy a diesel-powered model.
And while there is an apparent appetite for vehicles
powered by alternative means, industry figures suggest that the desire for
hybrid and electric models may be an aspiration rather than an immediate
reality for some.
In 2016 hybrid and electric models accounted for 3.3% of
new vehicles registered in the UK. However, latest figures indicate it is an
area of growth, with an increase of 39% year-on-year between June 2016 and June
2017 for new petrol-electric hybrid vehicles registered in the UK, and a
year-on-year increase of 46% for pure electric plug-in vehicle registrations
over the same period.
Amongst those who say they wouldn’t consider an electric/hybrid
vehicle for their next purchase, the main concern was around the cost of the
vehicle, a consideration of 55% of drivers in this bracket. That was followed
by worries about limited range (44%) and the length of time taken to charge
However, as a general rule, drivers welcomed technology
to improve the driving experience, with three quarters (74%) of motorists using
in-car technology or gadgets when they drive.
In line with that, one in five UK drivers questioned said
they would be happy to use a driverless car, although the majority of motorists
were still cautious about the concept.
Around a third (31%) said they ‘don’t know’ whether they
would use one currently and almost half of motorists (49%) said they wouldn’t
use a driverless car at this point in time.
Paul Heybourne, head of digital innovation operations,
Aviva, said: “We’re a nation of car lovers and there’s a clear enthusiasm for
technologies which improve the driving experience. There’s also evidence that
people want to embrace new innovations, with one in eight drivers saying they’d
choose a hybrid or electric model for their next vehicle and one in five ready
to adopt driverless technology.
“As with any new technology, there is some nervousness
about driverless cars, but many drivers admit this is because they don’t know
enough about them, so any concerns will inevitably wane over time. Technology
is evolving at an unprecedented pace, so it will be fascinating to see whether
consumer adoption will match.”