Kwik Fit promotes new services to drive business efficiency at 2017 CV Show
Kwik Fit, the UK’s largest automotive repair company, will
promote two new services at the 2017 Commercial Vehicle Show - ‘Mobile7’ and a
Fleet Web Booking tyre facility.
In recent years, Kwik Fit has increased its penetration of
the light van sector notably as a result of extending its reach into the
vehicle servicing and MoT segment as well as building on its long-established
reputation as a major provider of traditional fast-fit services.
Now, with the launch of ‘Mobile7’ and Fleet Web Bookings -
both designed to minimise fleet and driver inconvenience and maximise vehicle
uptime - Kwik Fit anticipates further light commercial vehicle demand for its
range of services to the corporate sector.
This year’s Commercial Vehicle Show is once again being held
at the NEC in Birmingham, from April 25-27.
Kwik Fit fleet director Peter Lambert said: “The Commercial
Vehicle Show is the shop window for commercial vehicle operators. At the event
five years ago Kwik Fit launched its improved service to light commercial
vehicle fleets, small business, sole traders and the retail market.
“Since then demand for Kwik Fit’s light commercial vehicle
tyre fitting proposition and expanded range of mechanical services has
increased significantly, particularly as the number of vans on the UK’s roads
continues to rise rapidly.
“Kwik Fit’s launch of ‘Mobile7’ and Fleet Web Booking for
tyres deliver further significant benefits to van fleets and their drivers,
which we anticipate will translate into business growth.”
Kwik Fit says it is engineering a revolution in meeting
fleet demand for replacement tyres with the advent of Fleet Web Booking.
Recently launched to fleet customers that benefit from Kwik
Fit’s tyre management service - notably Britain’s largest contract hire and
leasing companies and other major corporate customers - Fleet Web Booking
provides a smarter service to fleet operators and drivers with a string of
customer service benefits.
Kwik Fit has 1.4 million vehicles on its tyre management
service and Fleet Web Booking enables drivers of those company vans - and cars
- to make an appointment at a centre of their choice or use Mobile via
smartphone, laptop, PC or tablet.
Fleet drivers enter their vehicle registration number and
postcode. The Kwik Fit database will verify that it is a vehicle under tyre
management and will validate tyre size and customer brand preferences against
the known policy.
The database will check tyre stock availability, centre
fitment slots available that are convenient to a driver’s location and offer
the option of Kwik Fit Mobile fitment. If tyres are in stock a list of the
centres with fitment times available or Mobile times will be provided to the
customer for next day replacement. If tyres have to be ordered, they will be
delivered to the customer’s chosen centre location, ideally for next but one
Fleet Web Booking is Kwik Fit’s solution to the
ever-increasing proliferation of tyre makes, sizes and types which is making it
impossible for centres to stock the thousands of tyre options and thus making a
‘fit first time’ visit harder to accommodate.
Mr Lambert said: “Further improvements to customer service
are being delivered by encouraging drivers to book appointments to have tyres
replaced on vehicles.
“Customer feedback has highlighted the importance of a ‘fit
first visit’ fix, but that has become increasingly difficult due to tyre choice
complexity so Kwik Fit has launched Fleet Web Booking to resolve the issue.
“The cultural change of drivers advising of their tyre
requirements in advance so availability can be assured when they arrive at the
centre - or alternatively book a Mobile appointment - rather than simply
turning up at and hoping the appropriate tyres are in stock aids business
“Drivers will arrive at their centre of choosing at an
agreed time thus avoiding a speculative visit, minimising waiting time and
improving productivity as vans will be back on the road much quicker thus
maximising uptime, which is particularly critical for van fleets.”
Prior to the launch of Fleet Web Booking more than 80% of
company car and van drivers called speculatively in to Kwik Fit centres asking
for worn out or damaged tyres to be replaced - the remainder made appointments
to use Kwik Fit Mobile.
Mr Lambert added: “Advance tyre ordering and appointment
booking means that fleet van customers benefit from an efficient ‘while-u-wait’
Fit is providing fleet and retail customers with a seven-day a week mobile tyre
fitting service following the launch of ‘Mobile7’ inside the M25.
Customer demand for flexibility means that the UK’s leading
mobile tyre fitting service is now available inside the M25 from 8.30am to
8.30pm seven days a week.
Following the successful launch of ‘Mobile7’ in the London
area, Kwik Fit is now considering rolling the expanded service out to other
metropolitan areas during 2017.
Mr Lambert said: “We launched ‘Mobile7’ inside the M25 in
autumn 2016 in response to customer demand for an evening and weekend mobile
tyre fitting service. We have seen significant take-up, particularly for tyres
to be fitted during the evening. A total of 40% of Kwik Fit Mobile bookings
inside the M25 are now for evening time slots.
“Whether van drivers require the services of Kwik Fit Mobile
during the day, evenings or weekends we are able to offer greater convenience
with the move to a seven-day offering.
“We recognise the increasing demands on customers’ time and
‘Mobile7’ is Kwik Fit’s response to delivering increased flexibility whether
tyres are to be fitted to vans in a company car park or depot or another
location of their choosing.”