Mobility, not cost-saving, is key car club benefit reveals fleet survey
Mobility, not cost savings, risk management or
sustainability impact, is driving uptake of public and private employee car
club programmes, according to a survey of 268 managers by Enterprise Rent-A-Car.
When asked to indicate the ‘main benefit’ of employee car
clubs, respondents said immediate vehicle accessibility with no notice required
(29%), 24/7/365 vehicle availability (24%) and improved employee mobility (22%)
were the key attractions of the programmes.
As the chief benefit for 17% of respondents, sustainability
and environmental benefits were ranked higher than cost savings, which were
seen as the main benefit by only 13% of respondents, or around one in eight. Even
fewer - only 6% - thought corporate liability reduction was a significant
Reducing the administrative burden of processing multiple
individual mileage expense reclaims was also seen as less important, rated as
the key benefit by only 18% of respondents.
Adrian Bewley, head of business rental for UK and Ireland at
Enterprise Rent-A-Car, said the findings indicated a fundamental shift from operational
efficiencies to people.
He said: “We’ve been operating corporate car clubs for over
a decade and we have seen a complete change in how organisations perceive their
“Where once we would spend a lot of time with the finance,
risk and compliance departments, we’re now dealing with a much wider group of
managers. All they want to know about is mobility: how can we help our
employees travel more efficiently? Cost saving is a much lower priority.
“Many organisations that had opted to allow employees to
drive their own cars for work are now seeing their own shift. Especially in
urban areas and among a younger workforce, businesses are increasingly looking
for employees to travel to and from work without the use of a car.
“Parking spaces are a premium at offices, and with more
employees travelling to and from their place of work via other means we’re
seeing a transport modality shift.
“The next question then becomes, as this trend increases,
how do employers mobilise their workforce when on campus in the most efficient
manner? This is where corporate car clubs, in particular, are proving a great
benefit in solving this conundrum. They’ve become the ideal solution for
on-demand, easy and convenient employee mobility.”