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Anti-diesel bias could be driving improvements in hybrid Toyota Prius values

Anti-diesel bias could be driving improvements in hybrid Toyota Prius values

Average values of the hybrid Toyota Prius at three-years/60,000 miles have increased by four percentage points in the first three months of this year, according to Glass Guide, prompting speculation that the rise could be due to an anti-diesel car bias from consumers.  

Glass’s Guide data reveals that since the start of 2017 average auction prices paid for the Prius have accelerated from 46.4% to 50.9%.  

Glass’s Guide editor Jonathan Brown said: “In subsequent conversations with buyers and dealer groups, it appears that there is some strong retail demand for the previous two generations of Prius, which has now impacted into latest model value increases, as the ripple effect has pushed across the age ranges. 
 

“Glass’s April valuation data further reflects these changes. The question is whether this change is as a result of the recent bad press surrounding diesel engines or whether it is from a propulsion type perspective and genuine popularity of hybrid technology.  

“Glass’s data suggests a very slight shift away from diesel power plant demand since the so called CO2 cheat software scandal, although it would not take very much for the positive effect to be felt by other credible hybrid vehicles.  As demand pushes upward so values are likely to increase.”