Ambit becomes first business to join ICFM’s corporate investor programme
Ambit is the first company to sign-up to ICFM’s
newly-launched Corporate Investor Programme designed to further raise the
standards of fleet industry professionals and overcome a skills and knowledge
shortage inside many employers.
The new business will also host ICFM’s Fast Track training
workshops at its Oxford headquarters.
In April, Ambit will launch the Ambit app, which is targeted
for use by anyone who manages vehicles in the workplace, particularly those in
HR, finance or procurement roles with part-time vehicle management
responsibility and limited experience, and perhaps little knowledge of fleet
Available on smartphones, tablet and desktop, the Ambit app
will enable drivers to confirm to their managers vehicle details and
information relating to themselves for compliance purposes; assist with the
completion of periodic vehicle checks; provide contact information in respect
of a range of organisations such as breakdown and recovery companies, tyres and
punctures, windscreen and glass and accidents/incidents; and deliver a wealth
of fleet information and best practice advice on a “need to know” basis.
Ambit is targeting its app at users that may have a fleet
knowledge gap and commercial head Drew Spellar said: “We are talking to many
people that have a degree of fleet management responsibility, but not the
in-depth knowledge and experience that a full-time professional fleet manager
“It is important that we increase their fleet knowledge and
that is where ICFM will play a key role.”
Ambit has joined ICFM’s Corporate Investor Programme as an
Affiliate Investor, which enables it to participate in the organisation’s
events and provides access to its vast wealth of resources.
Mr Spellar said: “There are numerous benefits for Ambit in
joining ICFM as an Affiliate Investor, notably in ensuring that we are helping
our customers to focus on the key fleet issues as legislation, taxation and
technology changes rapidly.
“Ambit is particularly focused on providing the right
resources to help ensure safer driving for anyone driving for work and with
ICFM’s help we can promote best practice and build the world’s safest driving
Ambit is enhancing its partnership with ICFM by making its headquarters’
facilities available to the organisation for holding its Fast Track
Intermediate Programme, which leads to students achieving the Certificate in
Car Fleet Management qualification. Study units are contained within three
modules - one of two days duration and two of three days. That means it is
possible for the Certificate qualification to be gained within an eight
to nine-month timescale. The next Fast Track course starts on April 4.
Mr Spellar said: “Hosting ICFM’s Fast Track programme
enables Ambit to support the fantastic work ICFM does; as well as to stay close
to the hot topics facing managers and employees with fleet part-time fleet
Corporate Investor Programme is designed to help employers boost their
skills shortage in terms of the fleet management knowledge of their employees.
ICFM sales director Peter Eldridge said: “We are
delighted that Ambit has recognised the value that ICFM can deliver through its
Corporate Investor Programme and become the first business to join at Affiliate
“We hope that businesses will clearly see the value for
money benefits of membership and the training available and then enrol their
employees in the various courses.
“Investment in ICFM adds credibility and value to businesses
and their employees and provides an invaluable network of contacts and